Jeff’s leadership on the Thriving Kids projects has been extraordinary, and my team’s work with him and his team has been the most effective and productive inter-departmental collaboration I’ve witnessed at the Child Mind Institute. Critical to these projects has been Jeff’s expertise, ability to think strategically and thoughtfully in tight turnaround windows, pre-existing relationships with many key vendors, incredible creativity, and willingness to extend himself and do the hard work of many nights, early mornings, and weekends necessary to complete these projects. I could not be more grateful for Jeff’s vision, insights, and collaborative approach.
— Dave Anderson, PhD, VP Public Engagement & Education, Child Mind Institute
Jeff is a great supervisor and partner. I am constantly amazed at the amount of information he manages and his ability to deliver best-in-class work, while writing some of the most strategic and compelling presentations I’ve seen in my career. Without hesitation, Jeff is always willing to provide guidance and I continue to learn and benefit from his mentorship.
— Liz Meny, Senior Director, Marketing & Communications, Child Mind Institute
Jeff is by far the most effective communications leader we have had in the life of the Child Mind Institute. He has high standards, listens to the people who work for him as well as the people he works for, advocates for the department with senior management, delegates effectively rather than micromanaging, and is there for the important things. His team trusts him and each other.
— Caroline Miller, Editorial Director, Child Mind Institute
Jeff is an approachable leader who is open to listening to his team’s points of view. His outgoing and charismatic personality opens doors for him to connect and work well with other members of the organization. But most importantly his professionalism and dedication, not only to the various projects he oversees, but to creating a culture of collaboration and camaraderie, is invaluable.
— Gabriela Bobadilla, Spanish Editor & Outreach Manager, Child Mind Institute
Jeff is a fantastic leader. He gives runway to be creative. That trust helps his team grow to be visionary in its own right because we can get excited, champion ideas, and push them through. The results -from a six-minute story on the Today Show to an event with the Biden administration - were remarkable and brought tremendous value to the Child Mind Institute brand. Jeff’s strategic guidance set the framework for these initiatives and ensured their success.
— Haleigh Breest, Director, Media & Talent Relations, Child Mind Institute
Even though he’s a member of leadership, Jeff steps in to help when needed, no matter the project. Whenever I work with him on a piece of writing, he makes my work better, from copyediting to heightening the emotion of the message. Jeff always makes himself available, even to new hires like me.
— Laina Richards, Executive Communications Writer, Child Mind Institute
I’ve partnered with Jeff for over 15 years on projects ranging from new product naming and branding, to corporate naming, brand identity, websites, and internal communications campaigns. He’s super smart, insightful and tenacious, with a stellar sense of humor. He excels at getting groups to move projects along successfully, from setting clear objectives to reaching decisions. Beyond work, he’s written two great books and has an impressive photography portfolio. In short, Jeff is one of the most creative people in marketing.
— Julia Beardwood, Founding Partner, Beardwood&Co
Jeff consulted with Hain Celestial for 6 months during a transition in senior marketing leadership, and in that time made a real impact. He quickly developed an understanding of the Celestial Seasonings brand in particular, and really pushed our thinking around both insights and their creative transformation. He’s particularly good at constructively challenging conventional brand-building wisdom and can really help push a team’s thinking. He’s also masterful at creative execution and worked very effectively as an agency liaison to ensure briefs are both well-built and well-delivered. I would highly recommend Jeff to help a brand team identify what they want to achieve and partner with external agencies to ensure flawless execution.
— Tim Collins, VP/ General Manager, Celestial Seasonings
Jeff has a unique ability to cut through complex situations and frame them in ways that make the critical decisions easier to understand. He’s exceptionally smart and creative, but he approaches projects in a truly collaborative way.
— Peter Rogovin, Founder & Managing Director, Next Level Strategic Marketing Group
I’ve always known Jeff to be insightful and creative, and he completely exceeded my team’s expectations from start to finish. To say that he ramped up quickly on our business, delighted our team, and delivered results in record time would be a huge understatement.
— Elizabeth Douglass, SVP, Nielsen Consumer Neuroscience
Jeff led his team with integrity, intelligence, and intent; he made our work meaningful, with purpose, and for the greater good of the organization. I most value his ability to simplify the complex marketing challenge and articulate the fundamental need/solution in a manner by which matrixed organizational teams could react and activate in efficient and consistent ways for maximum impact.
— Alex Hoffert, Senior Manager, Digital Marketing, Edgewell Personal Care
Jeff is a hard working and committed individual. He was instrumental in driving the company brand building activities that led to measurable and quantitative growth for Edgewell.
— Adel Mekhail, EVP, Sales & Marketing, Prestige Consumer Healthcare (formerly VP, Americas, Edgewell Personal Care)
Jeffrey brings the combination of excellent agency side experience and the in-house client side to bear on any brand’s communication challenges. Grounded in the consumer insight and the intuitive knowledge of what makes great brand communication, Jeffrey is able to help steer a core team of agency and brand marketers to the production of great creative that is channel agnostic.
— Steve Bayliss, Chief Operating Officer, LobsterCraft
Jeff has an exceptional flair for writing. I don’t know anyone who can hone-in and articulate the core essence of a brand as well as Jeff can. He is gifted in the ability to transform pragmatic strategic statements into break-through brand positionings which truly inspire.
— Karen Schwartz, Marketing Consultant (formerly Senior Group Marketing Director, Edgewell)
Jeff is skilled at framing issues strategically and identifying the (sometimes hard) choices that need to be made, especially when optimizing communications. He is not afraid to challenge conventional thinking; when he sees an opportunity to bring about positive change — whether related to business processes, marketing strategies or creative work. He does so in a respectful way, acknowledging potential pain points while explaining the opportunity for better results.
— Kathleen Shanahan, Marketing & Creative Strategy, Spectrum Business